Euro-Supported Bitcoin Reserves Broaden Opportunities for Investors in Europe

Treasury B.V., a company based in the Netherlands,

treasury, has secured €126 million (equivalent to $147 million) through a private investment round, with Winklevoss Capital and Nakamoto Holdings taking the lead. These funds are intended for the acquisition of more than 1,000 , increasing the company’s total bitcoin reserves to 1,111 BTC and making it one of the largest euro-funded bitcoin treasuries within the sector. Founded by Khing Oei, the company’s mission is to connect the world of traditional finance with cryptocurrency by providing European investors the opportunity to gain direct access to bitcoin via a publicly listed company Treasury BV €126M Raise and TRSR Listing Explained [ 1 ].

To speed up its Euronext Amsterdam listing, the company is planning a reverse merger with MKB Nedsense, a smaller investment firm also listed in the Netherlands. After the deal, Treasury B.V. will be traded under the ticker symbol TRSR, and the share price is set to reflect a 72% premium compared to MKB Nedsense’s closing price on July 11. This approach, which is often used in the fast-paced world of digital assets, allows companies to go public more quickly and with fewer expenses than a standard IPO. Following the news, MKB Nedsense’s stock price jumped by more than 100%, reaching €0.22 per share from its earlier range of €0.10–€0.15 Treasury BV €126M Raise and TRSR Listing Explained [ 1 ].

Cameron and Tyler Winklevoss, known for their involvement with the Gemini crypto exchange and their legal case against Facebook, will join Treasury B.V. as strategic advisors. Their participation highlights the increasing trust that institutions are placing in bitcoin’s role in the global financial system. Treasury B.V. has also taken over the Bitcoin Amsterdam conference, a major event for Europe’s crypto sector, as part of its strategy to foster wider bitcoin adoption across the region. CEO Khing Oei described this step as the “equitization of bitcoin,” indicating a move towards broader accessibility for European investors to invest in this asset class Dutch Bitcoin firm Treasury, backed by Winklevoss twins, to … [ 2 ].

Experts consider this listing to be an important step for the mainstream adoption of bitcoin among institutions. By offering bitcoin exposure in euros, Treasury B.V. removes obstacles such as currency conversion and offshore trading, making it simpler for European individuals and institutions to invest. This approach fits with a wider trend of crypto companies using public markets to attract funding and boost liquidity. For instance, Amdax, another Dutch crypto business, recently raised €20 million for a similar bitcoin-centered public listing, demonstrating growing interest in this type of financial structure Dutch Bitcoin firm Treasury, backed by Winklevoss twins, to … [ 2 ].

Investor response to Treasury B.V.’s reverse merger announcement has been strong. Shares of MKB Nedsense rose by more than 30% after the news, reflecting optimism around its transition into a bitcoin treasury vehicle. This development also signals the potential for more crypto-focused listings in Europe as the industry and regulators continue to adapt. With bitcoin currently priced at $111,405, Treasury B.V.’s entry lends further legitimacy to the digital asset, which may prompt more institutional involvement Treasury BV €126M Raise and TRSR Listing Explained [ 1 ].

Although Treasury B.V. does not have the power to control bitcoin prices by itself, its public market debut enhances the asset’s standing within established financial circles. The company’s approach—combining direct bitcoin holdings with regulated market participation—echoes methods used by other crypto-focused firms aiming to integrate with conventional finance. As similar strategies become more common, demand for bitcoin could continue to rise, especially in areas where regulatory rules are becoming clearer. The support from the Winklevoss twins further validates this path, leveraging their reputation as early bitcoin advocates to strengthen the company’s objectives Winklevoss Twins Back $147M Raise as Treasury BV Targets … [ 3 ].

The reverse merger and subsequent market entry mark a significant strategic shift for Treasury B.V. as it seeks to benefit from the evolving digital asset sector. By responding to the specific needs of European investors and formalizing bitcoin investment, the company situates itself at the leading edge of integrating digital assets with traditional finance. As Treasury B.V. gets ready to debut on Euronext, the broader effects for bitcoin’s adoption and price will hinge on the model’s success and the ongoing engagement of prominent backers within the industry Treasury BV €126M Raise and TRSR Listing Explained [ 1 ].